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Archive for May, 2009

Google Adsense Update : New Google Adsense program policies

May 30, 2009 Varun Saxena 1 comment

In Google AdSense Program, There have been some policies which every publisher should require to follow. And if the publisher fails to comply of the policies then the Google will reserve the right to disable ad servicing of the website and AdSense account at any time. If the account once gets closed, it would not be reopened. As Google may change their policies at any time so the publisher needs to check it often for updating.

  • Publishers may not click their own ads or use any means to inflate impressions and/or clicks artificially, including manual methods.
  • Publishers may not ask others to click their ads or use deceptive implementation methods to obtain clicks. This includes, but is not limited to, offering compensation to users for viewing ads or performing searches, promising to raise money for third parties for such behavior or placing images next to individual ads.
  • Publishers may not place AdSense code on pages with content that violates any of our content guidelines. Some examples include content that is adult, violent or advocating racial intolerance.
  • AdSense publishers may not display Google ads on webpages with content protected by copyright law unless they have the necessary legal rights to display that content.
  • Google ads may not be placed on pages receiving traffic from certain sources. For example, publishers may not participate in paid-to-click programs, send unwanted emails or display ads as the result of the action of any software application. Also, publishers using online advertising must ensure that their pages comply with Google’s Landing Page Quality Guidelines.
  • AdSense code may not be altered, nor may the standard behavior, targeting or delivery of ads be manipulated in any way that is not explicitly permitted by Google. For instance, clicking Google ads may not result in a new browser window being launched.
  • Publishers are encouraged to experiment with a variety of placements and ad formats. However, AdSense code may not be placed in inappropriate places such as pop-ups, emails or software. Publishers must also adhere to the policies for each product used.
  • Sites showing Google ads should be easy for users to navigate. Sites may not change user preferences, redirect users to unwanted websites, initiate downloads, include malware or contain pop-ups or pop-unders that interfere with site navigation.
  • In order to prevent user confusion, publishers may not display Google ads or search boxes on websites that also contain other ads or services formatted to use the same layout and colours as the Google ads or search boxes on that site. Although you may sell ads directly on your site, it is your responsibility to ensure that these ads cannot be confused with Google ads.
  • AdSense publishers must have and abide by a privacy policy that discloses that third parties may be placing and reading cookies on your users’ browsers, or using web beacons to collect information as a result of ad serving on your website.

Apart from all, it has Product-Specific Policies AdSense for content: Up to three ad units and three link units may be placed on each page and AdSense for search: A maximum of two Google AdSense for search boxes may be placed per page. To know more about Internet Marketing, Google Adsense and Google Adwords Click here to contact Chums IT Systems.

Nokia N97 is ready to pre order in USA and Finland

May 18, 2009 Varun Saxena 1 comment
Nokia N97

Nokia N97

Nokia N97 is a world’s most advanced mobile phone computer, and promises it will bring users closer to the internet on the move. It’s most powerful multi sensory mobile computer in existence. This is a world where you will have the power to tailor and personalize your internet how and when you like, to make day to day life easier and more fulfilling.

Nokia N97 has so many features which attract people for Business and Entertainment purposes…

Screen

The N97 comes in a well proportioned casing which measures 15.9mm deep by 55.3mm wide by 117.2mm tall. The widescreen option allows the user to input text at high speeds using the QWERTY keyboard whilst viewing the high quality screen in a widescreen mode. The screen has touch sensitive controls & the user can enjoy a high resolution display of 640 pixels by 360 pixels

GPS

The WLAN Wi-Fi technology complete with UPnP support allows the user to connect to the Internet via a nearby hotspot connection or via a local WLAN connection which means the user does not need wires to connect to the Internet & gives the user of the N97 the freedom to connect to the Internet when the user is between destinations and user can also use a Bluetooth wireless connection.

Battery

The N97 comes with a fully rechargeable battery which when fully charged can provide up to 5.3 hours of 3G talk time or 6.6 hours of GSM talk time for the user to enjoy but the overall talk time is fully dependant on other features being used by the user. The battery can provide approximately 7.1 hours of GSM standby time or 6.6 hours of 3G standby time.

Miscellaneous

Games on Nokia N97 : – The Nokia N97 provides a high speed gaming experience which allows the user to enjoy their favorite games on their handset for entertainment purposes & the Nokia N97 comes with N Gage support.

N97 Music, Video and navigation: – The 3G technology allows the user to enjoy a 3G video calling feature which means the user can see who they are talking to on their large screen for a face to face call. A built in GPS system allows the user to enjoy getting step by step instructions to new locations & with the added supports of Nokia maps complete with a built in compass feature allows the user can see exactly where they are heading. The radio RDS feature allows the user to view information regarding the station the user is listening to, for a visual experience as well as a wonderful listening experience. Its has five megapixel camera with a Carl Zeiss Tessar™ lens.

Internet Browser : – A built in Internet browser allows the user to enjoy a XHTML & HTML Web browsing experience on the Nokia N97 complete with RSS Feeds support.

Messaging : – A SMS text messaging service allows the user to share text input messages with other compatible contacts which is a quick way to stay in contact without making a call. The 3G Smartphone supports a MMS messaging service which is a multimedia messaging service which allows the user to share text & sound complete with pictures or video clips in one single message.

So by the end I can say that Nokia N97 is really one of the complete mixture of Intelligence and Entertainment. N97 Pre Order

Categories: Nokia Tags: , , , ,

Why Google Hates Paid Link Building Building or Paid Link Submission

May 18, 2009 Varun Saxena 2 comments

Google is one search engine that believes in providing its users the perfect results. Thus, Google is striving hard to create its own algorithms. Meta ranking is not such a major criteria for Google search engine optimisation. The same holds true for page ranking. Google does not hold any page rank system. In fact, Google follows off-page optimisation. This means, that if your inbound links are strong, you will get a priority on Google.

Similarly, the age of the domain is one factor that is taken care of, by almost every search engine, especially Google. If your domain is older, then your site will be given priority in the search engine optimisation, as compared to the new domains. These factors contribute to analyse the quality of a website by Google.

However, paid link submissions are what Google dislikes the most. In fact, Google penalises such webmasters, who sell text link ads in order to get higher ranks in the search engine optimisation. And if you think that you are too small to get noticed by Google, you are indeed wrong!!!

The reason for Google’s dislike for such paid links is that the organic structure of the environment is disturbed by such links. According to Google policies, if you are buying a link – or we may also call it a paid link submission in technical terms, you are trying to bribe an algorithm. Thus it ensures that the flow is not broken. 

To ensure that you stay in the Google search engine, you have to follow the rules and regulations laid down by the company religiously. In case you try to act smart, you will surely get caught by Google. To make correct search engine results available to the users on Google search, Google’s normal procedure is to penalise the webmaster that uses wrong methods.

In order to get back your page rank, you have to forget text link ads or the paid submissions. Believe me, it’s not at all a bad idea, because for doing so you are benefitted from a web hosting one year fee. And once you get back your payment, it as always advisable to ensure that your TLA plug-in is disabled. If you have used a paid link, then you need the “nofollow” attribute tagged. There are various methods available on the net, outlining this process. Although it’s a bit technical, still with a little bit of help or just thorough reading on the internet, you may be able to do it.

Remember that if your paid links are made to a spam website, you will be penalised by Google. It is something that Google simply does not tolerate, no matter what.  So once you are through with disabling your paid links, you may once again ask for reconsideration from Google by sending a request, and letting them know what changes you have performed, in order to ensure that you get your page ranking in the Google search engine back. Once sure, Google will remove the penalty and you may enjoy your previous page ranking once again.

Seo Services – Compare Directory Submission and Reciprocal Link Building Services

Many people confuse Directory Submission Services and Reciprocal link building. They are nevertheless different. In fact there are many rumours about free directory submission being good and the paid one being bad. This is however not the case.

Directory Submission Services

To understand Directory submission in a better manner, it is first advisable to know what a web directory is. A web directory, also known as the directory, is a combination of diverse services and products’ sub categories, which provides a link to other’s website. There are as many as four kinds of submissions under web directory:

  • Paid Submission
  • Free Submission
  • Reciprocal Submission
  • Future Link Submission

Not all the kinds of web directories are good and helpful in submitting links. There are also web directories that should be avoided. If you follow basic instructions on Directory Submission, your Search Engine Optimization will be one of the most perfect. One thing that you should ensure is that automotive directory submission should never take place, no matter what. This is so, because by doing so you will enable search engines to link farming senses.

The following points will help you assess whether your web directory is good or not. Remember that no matter what you are using. Whether it is a paid, free, future link or reciprocal submission as a web directory, its effectiveness depends upon the following points:

  • A good directory should have a unique and individual content and style, that should not have been used anywhere in the net before.
  • A summary about the category is a must. Every category page should contain title, description, etc., also known as meta tags, as these increase the understanding rate.
  • These directories should be indexed by a prominent search engine like yahoo, Google or msn and should be SEO friendly.
  • The links per page should not exceed the limit of 20.
  • These directories should be crafted to serve the purpose, and not for advertising purposes like they do in YouTube.
  • If the directory includes an old website, then the link to this website should be checked through Google or any other search engine.
  • Last but not the least it is a must, for the directory to have a category and its sub category as well.

If your directory has all the above mentioned features, then your website will be reaping the benefits. It does not matter, whether you have a paid or free or reciprocate or future linking type of directory. In the event that your directory fails even a single above mentioned point, avoid that directory as much as you can. Also, it is recommended not to submit more than 10 links to your website in a day, as it may be considered as spamming by the search engine.

Reciprocal Link Building

A similar website reciprocal link is preferred by search engines. Directory submission is a helpful method in Seo Services, but not as much as reciprocal linking. This is so, because a directory can hold up to a maximum of 2 pages with varied website links. However, reciprocal links enable numerous pages with almost the same content, making them better when compared to directories.